Unite Right and Left Brain
If you’re involved with technology, there’s a good chance you’ve heard this phrase, and for good reason. Your target audience might be an engineer or it might be a consumer. Either way, we have to use our creativity and your product knowledge to get their attention and communicate value.
UPG Tech Video Process
Research plays a key role in our process. Sure, we’re creative as hell but an idea can only be great if it accomplishes the goal. Our deep understanding of the companies we work with is what has made those relationships successful.
How will this video campaign work within your big picture marketing program? Do we put the videos on YouTube? How do we integrate into our social media marketing? We've got some ideas.
We believe in the power of the big idea. We develop a creative brief that will help guide us as we pursue the big idea that will work for you. Then, we'll propose concepts to you.
From start to finish, we handle the whole video production process. What we deliver to our clients is high-end with a visual quality that can only come from decades of video creation experience.
We help you get the video content to its rightful place.