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What We Do

We use great ideas to tell compelling stories. Stories that communicate the value of a service, product, culture or experience. Stories that drive a bigger picture narrative. Stories that make up a strong video strategy.

#1

Video Marketing

Our focus is on great ideas. Ideas that will help drive demand. Whether it's for the top of your sales funnel, an event or a media buy, our hatred for boring video will serve you well.​

More About Video Marketing

#2

Video for Tech

Valuable technology should never feel boring. Telling tech stories gets us pumped, regardless if it's an app, a data center or a laptop. Let's do this.   

More About Tech Video

Industries We’ve Served

Telling relevant stories isn’t exclusive to one business category or market.  Still, we’ve done some extensive work in a few specific areas. 

VIew our full portfolio

How We Do It

Video should be easy. That’s why we work hard to keep our process predictable and effective.

Discovery

Effective ideas can only come from great understanding of brand.

Strategy

We're a marketing-driven video company. Lets figure out what success looks like.

Create

We handle all of the video production and pride ourselves on delivering a high-end piece of storytelling greatness. 

Launch

We'll get your video content to where it needs to be.

This is how we do video

Work

W2O Slow Mo Booth

Intel Product Marketing

21CT Talent Recruiting

Full Portfolio

Don’t think video. Think video strategy.

Ideas

We spend a lot of time experimenting, researching and guiding our clients to video success. Below is some of what we've learned. We hope it’s a resource for you.

From Our Blog

A common pain we come across is out-of-date video. Here are the Top 5 reasons to update your video, laced with some pointed sarcasm & storytelling, just for giggles.

As Summer 2014 winds down, here is a look at the best, fun videos of the season. From storytelling to marketing to musical greatness, it's here. Enjoy.

Social media has become of he the fundamental forms of communication. And video? Well, it's taking social media marketing to a new level.

Visit Our Blog



Takeaway Content

Download

There are dozens of video companies in your area.  Unfortunately, not all of them are created equal. So, how do you select the right one for your goals?  Downloading this one-sheet is a good first step.

Download

Video is good.  An effective video strategy is better.  This one-sheet will help you plot your course to video success.

View all downloadable Content

About



Our Story

It’s been more than 5 years since we started this experiment.  We wanted to tell stories people want to hear, from brands they welcome into their lives.

We wanted to push the market away from tired and forgettable video habits.  So, we set up our video shop at the intersection of "brand" and "big idea."  Because, that's where the party is at. 

Before UPG, founders Woody Harrison and Ben Cecil spent most of their careers creating news content and executing brand building campaigns for local television stations, in several different major markets.

Get To Know Us

Latest Launch - Comedy

Latest Look

Here's a quick look at a recent UPG comedy campaign.

Watch more funny videos

Contact

How can UPG help bring your story to life?

Call Us. We'll talk.

512.537.4874

Location

Map
7801 N. Lamar Blvd. Ste. D103
Austin, TX 78752